Joop Talstra, Philips
“When TVs receive a video signal…that signal has come from a studio or from a broadcaster and is produced by someone sitting behind a monitor. That monitor is not the same as the TV you will have in your living room. This means that every TV in every living room will have to do some kind of conversion to ensure that the signal coming in is properly rendered on its display. The dynamic metadata provides a recipe that specifies, for every single video frame, how to do that.”